Throughout 2016, data became more and more important in advertising – finding out the who, what, where and why. So what happens if the data you receive comes into question? Articles like this one from Advertising Age and The New York Times only adds to that concern.
Continue reading “Ad Fraud Isn’t Possible
in Live Broadcast Radio”
Radio, the top reach medium, provides news, traffic, music to the over 247 million listeners every week. Radio delivers content that listeners want wherever and whenever they want it, but radio is also more than that. Radio is part of the community.
Continue reading “Radio – Part of the Local Community”