The Radio on Main Street Podcast
Featuring WKU Professor, Dick Taylor

In this Radio on Main Street podcast, RAB’s President & CEO Erica Farber, speaks with Dick Taylor, Broadcasting Professor at Western Kentucky University School of Journalism & Broadcasting.  Dick is a passionate educator and speaks about the need to make new generations aware of career opportunities in radio advertising sales and management.

Dick says stations, broadcast associations and educators need to be more proactive – even suggesting introductory radio sales training programs  as early as high school.

The Radio on Main Street Podcast
Featuring Insights on Hispanic Radio

In this episode of Radio on Main Street, Annette Malave, who leads RAB’s Insights team, reports from the Radio Ink Hispanic Radio Conference held recently in Fort Lauderdale. Annette was joined by Angelica “Angie”  Balderas, SVP/GM Sacramento at Entravision Communications and Gerardo Martinez, General Manager, Lazer Broadcasting.

In this unique round table conversation, they discuss common challenges for Hispanic radio as well as some of their favorite takeaways from the conference.

Radio on Main Street Podcast Featuring
the Ad Contrarian, Bob Hoffman.

In this episode of the Radio on Main Street Podcast, Erica Farber, President & CEO of the Radio Advertising Bureau, speaks with Bob Hoffman, author of the widely popular Ad Contrarian blog which was selected as one of the most influential advertising and marketing blogs by Business Insider.  Bob is a former CEO of several advertising agencies responsible for many national brands.  He is an internationally known speaker and adviser on advertising and is a writer of several successful books including 101 Contrarian Ideas about Advertising.

Bob shares his thoughts about the relationship between marketers and consumers, digital transparency and his perceptions of radio.

Radio On Main Street Podcast Featuring
St. Jude Children’s Hospital
and Country Cares.

In this episode of Radio on Main Street, RAB President and CEO Erica Farber visits the recently held Country Radio Seminar to speak with Scott Hinshelwood, Associate Director of Radio and Jessica Turri, Support Specialist  who are both with ALSAC / St Jude, the fundraising and awareness organization for St. Jude Children’s Hospital. This conversation dives into their radio outreach initiative, Country Cares.

St. Jude’s mission to cure kids with cancer brings hope to children and their families around the world who are diagnosed with any of it’s devastating manifestations. Radio plays a big part in supporting that hope.

Radio on Main Street Podcast Featuring
a Preview Of NAB Show 2017.

In this Radio On Main Street podcast, RAB President and CEO, Erica Farber, speaks with B.J.Corriveau, National Association of Broadcasters’ Vice President of Operations and John David, NAB’s Executive VP of radio.

This year over 100,000 people are expected to visit NAB Show 2017 in Las Vegas on April 22nd through 27th.   Be sure to plan your visit before you get there by visiting NABSHOW.com.

Here’s a preview of what to expect…

Radio on Main Street Podcast Features Allen Ginsberg Sharing Insights On
The Power Of Data For Radio

In this podcast Tammy Greenberg, from RAB’s  Business Development team is joined by Allen Ginsberg, President of Allen Ginsberg Associates.

A big fan of radio, Allen advises us as an industry to continue to sell radio as a local media, a targeted media, a genre media and to find a digestible way to share data that proves it works to drive sales.